Our work encompasses brand and identity, websites and user interfaces, motion and experience, strategy and positioning — all anchored by powerful storytelling.
We think that last one is the most important.
By blending unbridled creative flair with meticulous technical rigour, we craft user journeys that captivate and resonate.
It's no secret that we live and breathe digital experiences.
Like the alchemists of old, our goal is simple yet ambitious: to transform
the ordinary into the extraordinary — turning base
metal
into
pure gold
.
02
Trusted by the bold
From breakout startups to industry giants, we partner with ambitious companies looking to
shape the future.
Turn into
Turn into
Bold
Italic
Underline
Style
Style
and more...
We’ve collaborated with teams from Silicon Valley to Stockholm, London to Dubai, even a founder charting a course in the Pacific Ocean.
We believe that where you are matters a lot less than what and how you create.
Our goal is to create meaningful work with those who value detail, intent, and execution as much as we do.
If that’s you, let’s talk.
03
Our services
Selectivity is our advantage, if we’re not world-class at it, we don’t do it.
Website
Digital Product
Branding
Design Systems
Development
We only take on work where we can deliver at the highest level.
No half-measures, no compromises.
04
The Lué Philosophy
Lué began as a passion project and scaling was never the goal.
We stay small, hands-on, and ground-up, because the best work starts from first principles.
05
Craft
A selection of the best projects crafted by the Lué team.
Blackalgo
Website
Branding
Product
Antimetal
Website
AuthKit
Website
Branding
Index
Website
Branding
Cryptosea
Website
Branding
Product
06
Who we are
We are a studio of two. Everything we create is touched by our own hands. No outsourcing. No shortcuts.
Just deep focus and deliberate craft.
Oğuz Yağız Kara
Co-Founder & Designer
Necati Koçlu
Co-Founder & Engineer
07
Want to work with us?
Great work begins with clarity, and a touch of magic.
We’re here for the kind of projects, that mean something.